Hi! I’m Yzobel, and I’m an investor, entrepreneur, and creator from Vancouver.

Growing up as the eldest daughter of a conservative, first generation, immigrant family has some very unique challenges and benefits.

Just like many immigrant families, my parents were taught to “keep your head down, don’t burden others with your problems, go to school, get a job, and save your money until you retire”.

If you’re like me, you’ve asked yourself “what if minorities had access to life-changing information about building wealth, equity, and career development? Or more importantly, mental health and community support?”

I’m here to break generational curses and create new belief systems. To destigmatize the trauma of “just surviving” to thriving. To represent Asian-Canadian women. To empower you to start your wealth and healing journey. To show you what is possible, and to challenge what you’ve always known about money, love, relationships and yourself.

Fun facts about me

Pronounced “Eye-zo-bell”

Think of it like “Isabel”, with an emphasis on the “I”.

Tae Kwon Do Black Belt

This is my childhood sport. I even have 2 gold medals from kicking a**!

Filipino-Canadian

Born in Quezon City, but Vancouver raised since I was 3 years old.

This Is Us

Is my favourite TV show airing right now. I’m not afraid to admit how many times I’ve cried.

Chai Tea Lattes

Is favourite drink in the whole world, but competes with mango green tea bubble tea.

Jupiter

Is the name of my German Shepherd rescue dog. If I got another dog, I’d name her Mars!